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About The Chief

The Chief has served the people of northern Columbia County and eastern Clatsop County for over a century. From 1922 to 2014 it was owned and operated by four generations of the Steele family. In 2014, Portland-based Country Media purchased the publication from the Steele family. Country Media owns newspapers in Manzanita, Tillamook, Lincoln City and St. Helens. The Chief is rich in good will and loyalty among its readers, as demonstrated by numerous local and statewide awards.

Who reads The Chief:

The Chief has a paid circulation of over 2,450. Published at Clatskanie in northern Columbia County, just 10 miles from the Clatsop County line, The Chief reaches approximately 2,100 households in Rainier, Clatskanie, Westport, Mist and Alston-Mayger each week. Using an average of 3-4 persons per household, our newspaper reaches 6,000 to 8,000 potential customers. The Chief is the newspaper of record for the cities of Clatskanie and Rainier, and the Clatskanie and Rainier School Districts. Our complete coverage of board meetings, policies and school and community activities attracts hundreds of readers. The Chief also offers in-depth reporting on the Clatskanie PUD, Clatskanie Rural Fire Protection District, Port of St. Helens, local law enforcement and other agencies.

Why advertise in The Chief:

It is the mission of The Chief to cover the people, places and events of Northern Columbia County and Eastern Clatsop County more intimately and far more completely than any other newspaper could or would.

Together with its sister publication, The Chronicle, The Chief offers the most comprehensive coverage of Columbia County that is available in print, web or broadcast. We cover Columbia County from border to border.

Advertising is a bargain at The Chief

By advertising in The Chief, you will be showing our readers that you are interested in their communities and in serving them. Our rate is lower (in some cases far lower) than most other forms of advertising.

Advertise on The Chief's website, newspaper and social media outlets. Contact us today!

Phone: 503-728-3350


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